Instagram Reels takes on TikTok with new short-form video feature

Instagram Reels takes on TikTok with new short-form video feature

Instagram said Wednesday it’s rolling out a new feature for its short-form video product Reels that allows people to record a video alongside someone else’s video.

The release of Instagram’s Remix feature shows that the Facebook-owned photo service is ramping up its efforts to compete against popular short-form video app TikTok, which already has a similar tool called Duets. Other companies such as Google-owned YouTube and disappearing messaging app Snapchat have also been rolling out new products that compete with TikTok. In February, YouTube launched its short-form video feature known as Shorts. Snapchat also appears to be working on a feature that’s similar to TikTok’s Duets feature, TechCrunch reported.

To use Instagram Reels’ new Remix feature, you tap the three grey dots at the top right hand side of a video and click “Remix This Reel.” You can also upload a pre-recorded video. Instagram also said that only newly-uploaded Reels have the new feature enabled by default but you can enable the tool on older videos. The company breaks down how to use the feature in this tweet:

Instagram launched Reels last August in more than 50 countries, including the US, UK and Australia. The company hasn’t said how many people are using Reels, which is incorporated in the Instagram app. Reels allows you to record videos up to 30 seconds long.


Source : cnet


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